The University of Sheffield
Information School

BA in Business Management and Informatics

UCAS Code: NP21

Prepare yourself for a career in business with two key disciplines vital to today's employers. Brand new for 2012, this Dual Honours course is taught jointly by the Information School and the Management School and incorporates elements of each School´s modules.

Informatics

Information is the lifeblood of any organisation, from huge multinationals to small businesses, from national governments to charities. And in today's digital world, employers need experts who can use, manage and design 'digital interfaces', such as websites, intranets and databases, and who can use digital information sources, the Internet and even social networks to communicate with the wider world. This expertise is called Informatics, the science of information in the digital world.

Business Management

Alongside this, you will learn the vital core skills of the business manager, including economics, management theory, and employee behaviour; skills rooted in a long-standing academic discipline, and delivered at the cutting edge of current theory by the University's Management School.

Modules

Text 1The areas of study that you will pursue include (subject to University approval) the following compulsory modules:

You will also be able choose elective modules and specialise in a diverse range of areas according to your interests:

Business Economics
Introduction to Behaviour at Work
Business Management in Context
Management Themes and Perspectives
Information Behaviour in Context
Information and Social Media
Digital Technologies in Organisations
Organisational Behaviour
Business Strategy
Essentials of Marketing
Information Architecture
Information Management and Governance
Corporate Social Responsibility
Business Intelligence
Knowledge Management

Advanced Web Design
Digital Economy
Digital Multimedia
Global Information Access
Information Risk and Security
Internship
Industrial Relations
Critical Perspectives in Work and Organisational Psychology
Technology Management
Corporate Social Responsibility
Integrated Marketing Communications
The Leisure Industry
Management Consulting
International Business
New Venture Creation
International Marketing
Consumer Behaviour
Advanced Business Strategy
Further IS elective module or module from another Department, e.g., a modern language.

Your future

This rich blend of skills will make you an indespensible asset to a huge range of businesses and organisations. Our distinguished Advisory Panel of external employers and professionals has guided the creation of this degree, setting out the skill sets and abilities they look for in employees, ensuring a complete, rounded package tailored precisely to today's job market.

More information

Business Management and Informatics in the Undergraduate Prospectus 2012

Business Management and Informatics on the Management School website